(Bits&Pieces.us)
Wednesday, August 8, 2018
The More Options, The Higher Price. Duh!
Pickup trucks priced like luxury cars out of reach for many buyers
Consumers are spending far more for new trucks than they expected
Data from Cox Automotive show that most buyers expect to pay $26,699 for a new midsize pickup like the Toyota Tacoma or Chevrolet Colorado. But the average transaction price in August was much higher, at $33,275. For full-size pickups, the respective gulf was wider: $38,529 versus average transactions of $47,987 — in the same ballpark as the Porsche Macan or even the current, well-appointed versions of the Tesla Model 3 electric sedan. In the last decade through September, according to Edmunds data, prices for full-size pickups rose 48 percent to $48,377.
Much of the sticker inflation is down to added technology and more sumptuous trim options. Low gas prices have also fueled growth in truck sales, as more and more consumers turn to pickups as their family haulers, as opposed to using them strictly for work.
(AutoBlog.com)
Consumers are spending far more for new trucks than they expected
Data from Cox Automotive show that most buyers expect to pay $26,699 for a new midsize pickup like the Toyota Tacoma or Chevrolet Colorado. But the average transaction price in August was much higher, at $33,275. For full-size pickups, the respective gulf was wider: $38,529 versus average transactions of $47,987 — in the same ballpark as the Porsche Macan or even the current, well-appointed versions of the Tesla Model 3 electric sedan. In the last decade through September, according to Edmunds data, prices for full-size pickups rose 48 percent to $48,377.
Much of the sticker inflation is down to added technology and more sumptuous trim options. Low gas prices have also fueled growth in truck sales, as more and more consumers turn to pickups as their family haulers, as opposed to using them strictly for work.
(AutoBlog.com)
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