Porsche, Bentley synergies can help VW Group
The VW-owned brands, along with the Bugatti supercar marque, are
looking to share costs across a wide spectrum of activities and will
achieve annual savings of 100 million euros ($106 million) starting next
year, Porsche CEO Oliver Blume said.
There are 14 cross-disciplinary teams exploring where costs can be
shared, said Blume, who heads VW's new Sport/Luxury group, which
coordinates the three brands' activities in order to boost savings.
"It is a wide-ranging plan that is highly detailed and thought out,"
Blume said. Synergies could be found in development work, components,
cooperating on financial services, joint sales structures, as well as
production and quality assurance, the Porsche chief told reporters at
the sports-car maker's annual press conference here last month.
(AutoNews.com)
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