We Finally Got It & Now We're Bored With It

6 Reasons Why the NFL in L.A. Is Already a Big Fail

1. There's too much else to do here.

To say L.A. has a wealth of entertainment options is an understatement. The Dodgers are doing well and heading toward the playoffs, despite their bizarre late-season crappiness. Basketball starts in a little more than a week. Hockey just started. We've got soccer, too. This is basically the busiest sports season of the year.

Then there's everything else: movies, music, Hamilton and restaurants, which Tyler Cowen argues have become the center of American culture, at least among a certain class of Americans. Between Netflix and the beach, there's no shortage of weekend activities vying for Angelenos' time.

It is, perhaps, too early to write off the NFL's second tenure in Los Angeles as a complete failure. As NFL spokesman Joe Lockhart told reporters during a conference call this week, "To a person, both at the club level and here at the league office, we remain confident that the city of Los Angeles can support in a very strong way two franchises, and we’re committed to making that happen as we work toward the opening of the new stadium."

Maybe the new stadium will change everything. Maybe the Rams are actually good and in a few weeks everyone will notice. Maybe we'll get a Super Bowl. Or maybe we just don't give a shit about football.

3. Football games are too populist and too expensive.

Basketball arenas are small, intimate, like theaters or nightclubs. People crane their necks around to see who else is there. They're scenes, perfect for L.A. Football stadiums will never have that kind of vibe.

Which is not to say that Angelenos don't like cheap thrills. Plenty of people go to baseball games and soccer games. But tickets to those games won't set you back $100. And parking, just as important, won't set you back $100 — as it did at the Chargers home opener.

The NFL, at least in Los Angeles, is neither luxury product nor popular entertainment. It's in that awkward middle space.

Complete list (LAWeekly.com)