Why Japan Buys So Few American Cars
Dealers really are your friends in Japan—you know, as
opposed to some schmuck pretending to be your friend in hopes that
you’ll sign up for a bunch of unnecessary twaddle he’d like to tack on
to your purchase. In Japan, that extra maintenance package Schmuck’s
Auto Sales loves to push is probably even free thanks to their
dealership model.
Japanese
customers have gotten used to this extra hospitality, which has allowed
Japan’s home-grown automakers stay ahead despite Japan backing off from
most of its highly protectionist policies starting in the 1970s.
However, American automakers have been reluctant to sell cars in Japan the way Japanese consumers want to buy them, The Atlantic notes. Dealership networks aren’t as strong for foreign cars in Japan, and Ford even pulled out of Japan entirely.
(Jalopnik.com)
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