Thursday, October 6, 2016

Guerilla Advertising, Customer Referrals

This is Why Tesla Doesn't Need to Advertise

 "A lot of companies get confused, they spend money on things that don’t actually make the product better," said CEO Elon Musk

So naturally, instead of producing traditional advertisements to sell cars (like commercials and billboards) Tesla takes a more unconventional approach and lets their fans do it for them. After all, why spend money on a commercial when fans make their own professional-grade videos for you? Customers have also posted hidden camera clips of themselves wowing their passengers with the P90 Ludicrous Mode—all Tesla had to do was share them across social media. There’s even a man in Arizona who gained national attention for renting out his Model S as a hotel for $85 a night, something which Elon Musk probably wouldn't have even thought of to do.

Their customers may spread the word for them, but Tesla still makes strategic business moves. Most recently, the brand partnered with Radio Flyer to sell one-seater Model S toy cars so kids can fall in love with the car before they’re even able to legally drive. The company also revamped their customer referral program, which offers the chance to win a Ludicrous P90D Model X and a private tour of SpaceX.

(JustLuxe.com)

Wednesday, October 5, 2016

Some Cool Photos

Fun Photo Series Puts the Size of Random Huge Objects in Perspective


The B-2 Bomber looks ginormous on a football field because its wingspan is 12 feet wider than the width of the field.


Wisbith writes, “If the Titanic was placed on the deck of the U.S.S. Ronald Reagan the ship would have 210 feet of deck room left.”

(Gizmodo.com)

Something To Ponder


(BroBible.com)

'Mercia


(Bits&Pieces.us)

Hopefully This Brings A Much Needed Boost To The Series

Mercedes Joins BMW And Audi In The Formula E Racing Championship Series

Mercedes-Benz is set to join the list of growing manufacturers in Formula E come 2018, the fifth season of the all-electric racing championship.

This comes days after BMW announced its return to Le Mans as well as a Formula E debut in 2018. The latter is currently working with Andretti Autosport to familiarize themselves with the series before 2018.

Audi has been part of Formula E as ABT Schaeffler Audi Sport Formula E Team, but the team will now receive full factory backing starting in 2017, the fourth season. Other key manufacturers include Jaguar, Renault, Mahindra and PSA’s DS brand.

(AutoSpies.com)

A Thought To Ponder


(CavemanCircus.com)

I Need To Do A Better Job Of This On The Course

8 ways to sharpen your focus on the golf course

7 Be strategic on the tee
  • Do you always tee up the ball on the side of the tee closest to the cart path? It’s convenient, but generally ineffective. Instead, do what the pros do. If you play a draw, tee off from the left side of the tee box and aim down the right side of the fairway. If you play a fade, tee off on the right side of the tee box and aim down the left side of the fairway.
Complete list (GolfWRX.com)