I Believe This Rumor Will Come True

Jaguar Land Rover might buy another luxury brand that it doesn't need 

What it needs is a mainstream or ultra-luxury brand 

What path would be ideal? Probably going even farther upmarket. Supercar makers and ultra-luxury brands continue to sell well, and there's the potential for significant profit by layering on features and content to existing platforms. Perhaps the best possibility for a high-end complement to Jaguar Land Rover would be Aston Martin. Not only does it have a strong reputation and line-up, it also could handle both supercars and luxury sedans, thanks to its Lagonda sub brand. Of course it would require Aston Martin to be receptive to a purchase.

Going to a mainstream brand would be riskier, since the profit margins are slimmer, and the buyers are often less tolerant of reliability issues. But if the company were to move downmarket, Mazda could be a potentially strong brand, and one that would fit in with Jaguar Land Rover. The cars are stylish, sporty, and generally more upmarket than competitors, and the vehicles are reliable. Mazda would also offer some unique technology that could be distributed among the JLR line.

Regardless, adding more of the same to Jaguar Land Rover won't do much for the company. If it wants to expand, it needs to look at other markets, rather than locking itself up in the mainstream luxury world.

(AutoBlog.com)

The Story Isn't All That Suprising

The Story Behind Audi's Four-Ring Logo

It's all about the Auto Union. 

The four rings represent four different automakers that merged in 1932 to create what was then called the Auto Union. The oldest of these automakers, Horch, was founded in 1899 by German engineer August Horch. Soon after, Mr. Horch left his namesake company to form a new automaker, Audi, which also got a ring in the logo. Side note: "Horch" is very close to the German word for "listen;" "Audi" is the Latin translation of the verb.

(Road&Track.com)

A Means To An End

Enough will never be enough.

Once you’re able to prioritize what matters in your life – all of those outside factors will only make you happier, but won’t affect you as much when they let you down.

There’s nothing like knowing your happiness is based on yourself. Keep growing, keep learning, keep following your dreams and passions, and no outside factors will ever be able to take that happiness away from you.

(CavemanCircus.com)

They See Me Rollin' - Hachi Roku Edition

(SpeedHunters.com)

A Well Executed Meal

(BroBible.com)

These Are The Surprises From The List

Vehicles that owners keep the longest

Toyota Sequoia: 8.9 years

The Toyota Sequoia is one of two seven-passenger SUVs on this list of vehicles that owners keep the longest. “These vehicles tend to log high miles and take a beating. Parents who keep these cars longer probably aren’t ready to replace them until their kids get older and they know their new car won’t get destroyed,” Ly said.

Porsche Boxster: 9.9 years

Falling into second place on the list of vehicles that owners keep the longest is the Porsche Boxster. Of all sportscars, the Boxster is the one that its buyers want to keep. It helps that the Boxster is instantly recognizable as a Porsche, and the cost of entry is pretty reasonable when compared to the likes of the iconic 911.

Toyota Land Cruiser: 10.6 years

And now we come to the vehicle that owners keep longer than any other. We're not surprised. The Toyota Land Cruiser has earned a legendary reputation for long-serving durability. Check your local listings and you're not likely to see many Land Cruisers for sale with fewer than 200,000 miles on the clock.

Complete list (AutoBlog.com)

That's Why They're An Expense & Never An Investment

Modern Cars Are A Nightmare That Will Soon Haunt Used Car Buyers Everywhere 

As cars get stuffed with more and more technology, today's new cars are in danger of becoming all-but worthless as soon as a complex component fails, making the used car market a minefield 

Is there something you’ve got your eye on? Something you’d like to poach from the classifieds when it gets old and cheap enough? Forget it, unless you’ve got big cash reserves. Things like the complex electrics in modern swivelling headlights or keyless entry systems, emissions-reduction systems, active driver aids and more will be ridiculously expensive to fix. Why bother at all? When the cars are a decade old, all this tech is just putting your wallet at ever greater risk of being violated.

One answer, of course, is to buy even older cars; simpler cars with simpler engines. Stuff from the early 2000s and pre-Millennium. Simpler usually means cheaper to fix. How does the saying go? The simplest solutions are often the best. When it comes to car makers, this nugget of old-fashioned wisdom has long since been forgotten. And used car buyers like us are the ones who’ll end up paying for it.

(CarThrottle.com)