Did You Know - Miura Golf Edition

Q&A: What makes Miura clubs different?

ZK: Miura offers a full line of golf equipment, but the company is primarily known for its forged irons. How did Miura earn its reputation as one of the premier forged iron manufacturers?

BH: Mr. Miura (and I love to remind people that there is a Mr. Miura) began his career in the golf industry in 1957. It wasn’t until he started his own company, Miura Giken, that Miura-san was able to address what he believed was a fundamental flaw in the forging process. His insight and innovation led to a proprietary forging process and the ability to produce a forged iron that was arguably the best in the industry.

Although the Miura family gained a reputation within Japan for premium forged irons, it wasn’t until Miura-san began to produce limited production models for the top OEM companies in golf that his reputation and that of his irons truly emerged. It wasn’t long before the most recognized names in the industry were having limited production runs of their forged irons done at the Miura factory, and what followed were numerous tournament wins (including majors), but under the names of equipment companies other than Miura. However, Mr. Miura quickly gained special status among industry insiders and one Japanese Golf Magazine referred to him as having “the hands of God.”

ZK: Last question, Bill. Miura is a frequent topic of conversation in our forums, and many questions often arise about the company and its products. What do you most want to tell our readers about Miura Golf that they might not know?

BH: I really like this question as it allows me to talk about what is unique about our company.

First, that there is a Mr. Miura and there is a MIURA factory. I don’t believe this can be overstated; The Miura family oversees the entire manufacturing process, start to finish.

Secondly, the proprietary nature of our forging process. The Miura way does not lend itself to mass production. And with this, the knowledge that a forged club is in essence a hand-made club. The last two chairs on the grinding line belong to Mr. Miura and his son Yoshitaka. The odds are very good that one of the Miura’s did the grinding on each set of irons or wedges. You can imagine that if you are producing a product that bears your name or signature that you would make sure that product would be the best possible. It’s this attention to detail that fuels the culture with which Miura operates and allows us to say with confidence that the good golfer will find us.

Complete interview (GolfWRX.com)